Our story

Where do we begin

On average, a person like you and me showers 7 times a week. Meaning, daily. Most of the times when we are ready to shower, our towel isn't.

And that got me thinking… We are few years away from sending humans to Mars, but our everyday essential is still underperforming.

All it has to do is absorb excess water quickly, dry-out between uses, be durable and soft at the same time. Do we expect too much?

I’ve tried a good stockpile of different brands, textures and fabrics on the market, but none of them was right. Being a perfectionist for life, I went on a mission to create a life-changer - K-25 - best towels ever, either for hair or body.

Since then we had a very successful Kickstarter campaign. Over 2000 backers from more than 50 countries around the World choose K-25 Los Angeles Bath Towels Collection and are very happy about it naming it the "best towel ever created".

We are always innovating, perfecting as we grow choosing the best materials and craftsmanship to ensure long-lasting performance.

Everything we do is filled with love and gratitude.

With Love to You from Los Angeles.

K-25 Team